Posts Tagged With typeface

Protest Against the Rising Tide

Created in 1964, Protest Against The Rising Tide is a poster done by Seymour Chwast, for Booth’s Gin company, promoting the sale of Booth’s alcohol. The poster features the words “Protest Against the Rising Tide of Conformity,” with a small line of font at the bottom stating “Serve Booth’s House of Lords, the non-conformist gin…

Gill San Seriff

Gill Sans is a typeface developed by Eric Gill in 1928. The font takes inspiration from the typeface Johnston Sans which most notably used by the London Underground. Gill was an apprentice to and helped designed the typeface with Edward Johnston. Originally a side project by Gill as he wanted to make Johnston Sans appear…

Uncharted 4: A Thief’s End (2016)

Uncharted 4: A Thief’s End begins its game with an opening sequence that has various design elements that are telling of the themes and ideas that will be present throughout. The sequence’s visuals, typography, and use of lighting all set the stage for what kind of game Uncharted 4 is. The entire title occurs within…

Blenny

Blenny was designed by Dalton Maag. Dalton Maag is a typeface design studio that was founded in 1991. The main designer of blenny was Spike Spondike of Dalton Maag, however, they have no official time range or data of when Blenny was created or published for use. Blenny is thought to be a typeface that…

Chip Kidd – Killing Comendatore

Published in October of 2018 by Knopf, Killing Comendatore by Haruki Marukami is a book described as a “rambling voyage of self-discovery” by Xan Brooks for the Guardian. (Brooks, 2018). The design of the book jacket was designed by Chip Kidd. It is noted on Chip Kidd’s portfolio website that he was the Lead Designer…

Stanley Morison

            Stanley Morison was an English typographer, scholar, and historian of printing. He was born on May 6, 1889 in Wanstead, England and he died on October 11, 1967 in London. He spent most of his time growing up at the family home him and his family had in London.…

The Fashion Plate

This image comes from a reproduction of the 1897 Sears, Roebuck catalog. You still hear the term “fashion plate” tossed around to describe someone who dresses well (and in the current style), but in fact these printed guidelines on “how to dress” date as far back as Ackerman’s Repository of Arts in the first quarter…

A. M. Cassandre – Peignot

Cassandre was most well known as a poster artist, but he delved into many different areas of art, including the creation of typefaces. Many of his typefaces were widely used and impactful, with one of the more interesting types being Peignot, which he created in 1937. The type was commissioned by Deberny & Peignot. The…

Matthew Carter: My Life in Type

In his TedTalk titled Matthew Carter: My Life in Type, Matthew Carter, a British typeface designer for an array of widely used fonts, details his typographic journey and materialization of type throughout a time of high-speed technological innovation. I personally appreciated Carter’s candidacy in revealing the setbacks and flaws behind eventual typographic successes. It is…

Hermann Zapf Virtuosa 1952; 2009

“Until the nineteenth century, books remained the major product of the printer. By the beginning of industrialization, the traditions of roman, italic, and black-letter types had been well established” (Lawson, 363). However; script types did not readily join their serif and sans serif counterparts in the new century. At the time, very few script types…

Hermann Zapf Optima 1958

Previously, type designers were unsuccessful in their attempt to create a sans-serif type that “could be considered both beautiful and utilitarian” (Lawson, 324). “For the better part of a century, sans-serif types tended to be unimaginative renditions of roman letter forms, although it was discovered that their monotone characteristics did allow for variations of weight…

Helvetica (the movie)

The eye of a designer sees much more than most other people. Walking around the streets of New York City, a businessman might not look around and see all of the typefaces and signage that surrounds him. He probably wouldn’t notice that a majority of these posters, advertisements, and signs feature the font Helvetica. Helvetica…

Gills Sans

Gills Sans has been popular every since Eric Gills released the font in 1928. Part of the reason I was drawn to the font was because it was designed by an artist. Like Eric Gills, who studied at London’s Central School of Arts and Crafts, I was lead to design through the study of art.…