The General Motors logo was designed by Alan Peckolick in 1964 and is one of the most influential logos in larger businesses today. The underlined bold two letters G-M is a starkly simple design. Some of his designs were well known for having intricate flourishes and curls, and others were stark in their simplicity (Washington…
Sue Murphy describes herself on LinkedIn as an obsessively curious brand polymath (strategy, creative) originally from a little island off of Ireland and has since worked at agencies in Amsterdam, New York, and Portland. I went through her website, portfolio, basically, I stalked her to understand better. What I gathered from both the lecture and…
Visual Aspects of Science was a booklet written by Burtin for Kodak, IBM, The Upjohn Company, and Union Carbide in 1962. One of the commissioners, The Upjohn Company, was a company that created pharmaceuticals and published a magazine called Scope. The magazine was important because it helped doctors comprehend complex medical and scientific concepts. Another…
The History of the Computers Documentary by Modern Marvels TV show was an interesting and informative perspective of the past, present and potential future of computer technology, as it was aired in 2001. I always find it a bit ironic when ‘modern’ technology (be it real or animated future tech) is presented in movies or…