Luke Hayman

In 1970, Luke Hayman was born in Hertfordshire, England. He graduated with honors from Central St. Martin’s School of Art in London in 1988. In 1992, Hayman moved to New York where he made his mark in publishing with attention-grabbing magazine designs and continues to live and work today. His wide range of expertise includes the design of magazines, books, identities, and exhibitions. Hayman is most commonly known for his contributions to Pentagram, New York magazine, and Travel + Leisure. Throughout his career, Hayman has served as the design director of I.D. Magazine, senior partner and associate creative director in the Brand Integration Group at Ogilvy & Mather, design director of New York magazine, and creative director of Travel + Leisure

Hayman’s work has been consistently recognized by the American Society of Magazine Editors, the American Institute of Graphic Arts, Folio magazine, the Society for Publication Designers, and the Art Director’s Club. In 1998 and 1999 the Society for Publication designers awarded Hayman three gold awards for I.D. Magazine, which was also nominated twice for Magazine of the Year under Hayman. He was also awarded seventeen merit awards by the Society of Publication Design in 2003 and 2004 for his work with Travel + Leisure and even designed the cover for The National’s Grammy nominated album, ‘Sleep Well Beast’. Hayman’s tenure at New York magazine reached a peak in 2006 with a prestigious National Magazine Award for excellence in magazine design from the American Society of Magazine Editors. New York also received a silver award from British Design and Art Direction and was named Magazine of the Year twice by SPD. Hayman joined Pentagram as a partner in 2006.

Since joining Pentagram, Hayman has redesigned numerous publications including TIME, The Atlantic, Stern, Consumer Reports, as well as many university publications including Stanford Graduate School of Business, The University of Chicago, Princeton, and Brown. He has also designed identities for Mastercard, The White House Historical Association, The World Science Festival, NextHome, the New York Photo Festival, and The Southeastern Center For Contemporary Art. He continues to set the bar in magazine and publication design and has been recognized for his contributions to many different projects. 

Hayman’s strength lies in his ability to give physical identity to an idea or company, and he is considered by many to be a master of branding. His simple yet elegant designs exude style and carry a sense of timelessness. Although quite accomplished in the magazine world, the designer remains modest, “I’ve been fortunate enough to have worked with a lot of really good people,” he remarks.  Hayman has redesigned numerous corporate identities and many years of editorial experience allow him to enjoy the collaboration of clients and editors alike.

Hayman has served as the vice president of the Society of Publication Designers and on the board of the New York chapter of the American Institute of Graphic Arts. Throughout his career, he has lectured at design conferences all over the world, regularly lectures at the Columbia School of Journalism, and now teaches at the School of Visual Arts. 



Luke Hayman: Design Director, NEW YORK

Discussion — One Response

  • Jessica Kemp 04/11/2022 on 7:52 AM

    Hi Robbie,

    I was not aware of Luke Hayman until your post and I think you gave a lot of good information about him and his life! I love magazine layouts and organization though so maybe I’ve seen something by him before and did not know it. It is so cool to learn some names I’d never learn otherwise that impact the world and how it looks so much. He has done so much and after looking at your other posts I like how he designs the world to look!

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