65 bridges in New York by Tomoko Miho

In this poster Miho captures the clean and precise details of this great infrastructure in the city of New York. She doesn’t miss a single line of the bridge and wants the audience to acknowledge the quality of the way she captures it. The red tone of the entire poster points back to her modern style of recognizing color. The Monochromatic color palette also reinforces the modernist styles of the time period. The strip of wordage down the middle of the poster causes you to admire the sans serif font. Miho is a minimalist and for that reason she did not try to capture the full image of the bridge, instead just chose to show a close up of a corner. During this time period, modernism in the design world was causing a stir and Miho captured that very well. This piece also goes to show her passion for the architecture inspired graphics as given by the works she produced through the major parts of her career. She used technology that was very popular during this time period that was called lithography. This process involved ink being applied to a grease-treated image on a flat printing surface, the ink is then printed on paper. Miho wanted to include an awareness of perspective so she angled the line of sight for the audience. Throughout her works in her career she wanted to include spatial awareness and manipulation of space. The work, ‘65 Bridges in New York’, accomplished that through color usage, font choices, and spatial positioning.

 

Bibliography

1. “65 Bridges to New York.” AGI, a-g-i.org/design/65-bridges-to-new-york. Accessed 16 Apr. 2021.
2. 65 Bridges To New York. 1968. The Museum of Modern Art, www.moma.org/collection/works/7267.