Archive for March, 2018

Data Driven Design

The reason this book caught my eye was because of how different it was than the other books typically found in the design library. Many of the books in the design library try their best to set themselves apart from the rest whether it be by shape, color, texture etc. However, this one has a…

Fred Woodward Portfolio

This 2003 spread was designed by Fred Woodward, to promote the new movie Spiderman, starring Tobey Maguire. The article features Woodward’s signature style of positioning the headline across an image in such a way that forces the reader to read the headline in a certain way, while also at the same time observing all the details…

Bad Typography, Good Intentions

As I assume we are all graphic designers, I am sure this poster makes us cringe beyond belief. I wanted to include this in the ‘Wild Design’ assignment to bring to the light the important role us graphic designers have—to prevent designs like these from existing. Overall the aesthetic is below sub-par, the text leading…

Publix Water

I was looking through the beverage section at Publix when suddenly I was captivated by the design of the Publix water gallons. This simple but elegant design truly jumps out at the shopper. One thing that I truly appreciate about these water gallons is the ergonomic shape and handle of the containers, allowing for the…

Fred Woodward Portfolio

One of Fred Woodward’s most noteworthy spreads is a 1992 profile for Arnold Schwarzenegger. The spread features a photograph of Schwarzenegger sitting inside a giant inner tube on a beach, which Woodward used to make a typographic response by positioning the headline, which says “Mr. Big Shot,” around the photo in order to make the…

Fred Woodward Portfolio

This 1993 cover of Rolling Stone magazine featuring a topless Janet Jackson, whose chest is covered only by the hands of her then-husband René Elizondo, is one of the more iconic covers. Elizondo is not actually pictured, only his hands, so as not to take away from the statement the image is making. The cover was…

An Unexpected Trophy

For this month’s “Wild Design” submission, I wanted to discuss a piece of design that literally stopped me in my tracks the other day. I know – it’s a cardboard box. Rather, a broken down or flattened cardboard box. And it stopped me in my tracks because it was right in front of me on…

The History of The Computers Documentary

The History of the Computers Documentary by Modern Marvels TV show was an interesting and informative perspective of the past, present and potential future of computer technology, as it was aired in 2001.  I always find it a bit ironic when ‘modern’ technology (be it real or animated future tech) is presented in movies or…

Fred Woodward

Fred Woodward was born 1953 in Louisville, Mississippi, a small agricultural community of about 500. Growing up in a community focused on agriculture, most people did not understand his passion and interest for art and graphic design, including his parents. When he left Louisville to attend college at Mississippi State University then University of Memphis,…

Katherine McCoy – Cranbook Academy Poster

Caption: Katherine McCoy, Cranbrook Design Academy Poster, 1971   Post: This poster is an advertisement for the Cranbrook Design Academy. It was designed by Katherine McCoy in 1971, which is at the same time in which she started her company, McCoy & McCoy, as well as the same time period in which she was appointed…

Katherine McCoy – Chicago Bears HQ

Caption: Katherine McCoy, Chicago Bears Headquarters, Chicago, 1999   Post: This logo is located outside of the headquarters for the Chicago Bears football team. This signage was designed by Katherine McCoy and it was commissioned by the Chicago Bears, who are a National Football League team based out of Chicago. The sign was designed to…

Katherine McCoy – Frontier Poster

Image Caption: Katherine McCoy, Ticket Counter Poster at Frontier Airlines, Saint Louis, 1968   Post: This is a poster at the ticket counter for Frontier Airlines. It was designed while Katherine McCoy was at Unimaker Design in 1967. She designed this poster to hang over the ticket counter, and it was commissioned by Frontier through…

Katherine McCoy

Katherine McCoy, born in Illinois on October 12th, 1945, is an American graphic designer in the industrial design field. In the early stages of her career, she chose to study Industrial Design at Michigan State after discovering the field on a family trip to the Museum of Modern Art at the New York’s World Fair.…