Latest from the Identity & Corporate Branding Design category

Asian Women tropes

From the start of immigration up until now, there have been a various mass media of cliche tropes expressed across multiple mediums for Asian women. The portrayal of Asian Women in the past has made them out to be shy, submissive, and distressed, serving to a male dominant. In recent movies within the past few…

The Geisha Girl as a Trope in Western Media

Geishas have been a part of Japanese culture, as they fulfilled many different roles including performers, courtesans, artisans, entertainers, etc. Historically, being a geisha was considered a profession of high-status requiring thorough and extensive stages of training. Known for their particular style of makeup and traditional attire, geishas have been acknowledged as forms of art…

Pussyhats as a Trope

     Two women from the same knitting circle, with a shared passion for women’s rights, started the Pussyhat Project to solve both a need to stay warm during the Women’s March in Washington D.C., which occurred on January 21, 2017, and to create a sense of solidarity for those in attendance at the march…

Hercules

Hercules is known as a demigod Roman hero. As a son of Zeus, he was shunned by Hera due to him being an illegitimate son- this ultimately caused the majority of his fame, as he went through trials and tribulations due to Hera. Hercules most known challenges are the 12 Labors which included: killing the…

Housewife

     Tropes are used in the media to depict a person or thing in a way that is universally understood. Many times, a trope correlates to a certain stereotype, such as the dumb blonde, the hardworking husband, or the corrupt boss. Tropes are used in all forms of media, as characters and symbols that…

Damsels in Distress

The damsel in distress trope has appeared in mainstream media for as long as I can personally remember. Researching images that depict this trope shows that it has been prominent for much longer than that. The three images I chose to analyze come from a propaganda poster, a comic book cover, and a cartoon show…

Mona Lisa Looks a Little Funny

Mona Lisa Looks a Little Funny- Mona Lisa Tropes (news.artnet.com/exhibitions/mona-lisa-leonardos-lover-salai-479783) Shown above is the original painting of Mona Lisa, one of the most famous paintings in the world. “It was painted sometime between 1503 and 1519, when Leonardo De Vinci was living in Florence, and it now hangs in the Louvre, in Paris, where it…

Sue Murphy

Sue Murphy describes herself on LinkedIn as an obsessively curious brand polymath (strategy, creative) originally from a little island off of Ireland and has since worked at agencies in Amsterdam, New York, and Portland. I went through her website, portfolio, basically, I stalked her to understand better. What I gathered from both the lecture and…

Jon Contino @ Hangtime Boston

This lecture taught me a lot about what character traits and ways of thinking allow an artist to be successful. The majority of the lecture is based around the necessity of being your own person. I learned that a big part of starting out as a designer is taking initiative and putting yourself out there.…

Otl Aicher 1972 Summer Olympics

  1972 Summer Olympics in Munich Out of all the works that Otl Aicher has created, the pictograms and designs he made for the Olympics were most likely his best known pieces. Using the designs from the ’64 Games as a reference, Aicher created a set of pictograms that could be universally understood so that…

Jewish Museum Identity

Video: https://vimeo.com/92860357 The Jewish Museum Identity project was a project made for the Jewish Museum located in a seven-story mansion in the Upper East side of Manhattan. It is the most distinguished museum in the United States of America that is completely developed to Jewish art and culture.  This museum includes a collection of over thirty-thousand…

EPA Brand Guide- Ivan Chermayeff

In the Kickstarter.com description of the EPA Brand guide re-release they explain “Before 1970, the United States was in a radically different place. Our environment, our cities, our people: abused, dirty, and sick after years of neglect.President Nixon decided to change that. In 1970, the United States Environmental Protection Agency was enacted to confront environmental pollution…