The average American in the 1950’s had an unwavering love for spacious, long, and stylish vehicles. As the 60’s rolled around, imported cars became a more frequent sight; and Volkswagen had set out to establish their own American classic. The problem was that the Volkswagen Beetle wasn’t what Americans had been fawning after in previous…
The 1960’s proved to be a historic decade for Helmut Krone and his many innovative advertising designs. The above ad was published in LIFE magazine on January 10th, 1964 [1]. Following his iconic “Think Small” campaign for Volkswagen, Krone had found continuous success in simple, straight to the point designs. Krone’s relationship with Volkswagen began…
Krone’s VW Campaign- “Will we ever kill the bug?”[7] Through striking imagery, clever campaigns, and unique perspectives, Helmut Krone ushered in the new generation of modern advertising utilizing just one charming staple of the 1960’s: the Volkswagen Beetle. The iconic art director was born on July 16th, 1925, in Yorkville New York. At a young…
Tropes – defined as recognizable plot elements, themes, or visual cues that convey something in the arts – are all around us in our everyday life. There is one particular trope that has long been the face of America since she first made an appearance; the Statue of Liberty. In 1885, America was gifted the…
A few nights ago, I found myself wandering around downtown Raleigh with a friend of mine after grabbing some drinks and a bite to eat. Although it was freezing cold, we took our time walking back to the car and had the chance to admire some of Raleigh’s unique art. This mural caught my eye…